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74 % of MI & CI professionals expect their company’s CI investment to increase in 2022

Intelligence Professionals know how crucial it is to monitor competitor’s activities accurately.

This has been demonstrated by a recent poll conducted by ReportLinker which reveals that 74 % of MI & CI professionals expect their company’s Competitive Intelligence investment to increase next year.

investments-competitive-intelligence-2022

In a context of data overload, companies constantly require accurate and up to date insights to strengthen their strategic decision making process.

ReportLinker therefore organized a webinar on how to “Harness new technology to improve competitive monitoring” before conducting the poll. 

During the session, ReportLinker’s insights experts taught participants to :

  • Identify technologies that are vital to strengthen their  competitive intelligence 
  • Set up a robust framework for monitoring all competitors activities
  • And establish new CI processes that drive innovation & transformation

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